Insight Traction

LIONS

THE BLOOPERS

The ones that gave simplicity, clarity & effectiveness a miss.

Unsurprisingly,

"Most Incongruous Body Language"

was not one of our Packaging Awards.

If it had been, Moschino would have won hands down.

Unsurprisingly,

"Information Overload"

was not one of our SRP Awards.

If it had been, John West would have won hands down.

Unsurprisingly,

"Overly Clever Messaging"

was not one of our In Store Communication Awards.

If it had been, Princes would have won hands down.

Unsurprisingly,

"Forgetting to Say What You're Selling"

was not one of our Out of Store Communication Awards.

If it had been, Tempur would have won hands down (they sell mattresses, by the way!)

Click below to explore more of the winners...

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